Google Begins Soft Censorship Of Arbitrary Piracy-Related Queries [TechCrunch]
Anti-piracy battles continue and the latest tactic to combat online piracy now includes alterations to Google Instant search results.
Last year, Google employed Google Instant search, which calls up search results as you type your search query. With Google Instant you can usually get halfway through typing your search terms, and the site you are looking for will already be displayed. Often there’s no need to type the entire entry or hit the enter key after typing search terms.
Now certain words related to searches for illegally copied content on peer-to-peer networks will no longer automatically trigger an instant result in Google searches.
Searches such as “bittorrent” don't show up in Google Instant. Users can still hit the enter key to get results from the search engine.
It's interesting that Google, which prides itself on a search algorithm that supposedly does not censor nor artificially promote or relegate certain results, is altering results for Google Instant. But the reality of illegal content distribution needs to be factored into their thinking and I agree this is one small step in the right direction.
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