AT&T Complains About Ads Mocking U-Verse Capacity Crunch [Broadband Reports]
AT&T is complaining about a Time Warner Cable television ad that points out problems with the architecture of AT&T's U-Verse product. The ad, which illustrates the limited capacity of U-Verse to deliver both HD television and Internet over twisted pair copper, is the subject of a complaint filed by AT&T with the National Advertising Division of the Better Business Bureau. In the ad, a football player representing HD channels tackles a smaller player representing Internet speeds. Because the U-Verse product delivers both over limited bandwidth twisted pair, the ad attempts to demonstrate that "those high def TV signals can make mincemeat out of your Internet service - no wonder your Internet can slow down."
Broadband Reports indicates that despite AT&T's complaint about the ad, what Time Warner Cable says about U-Verse is true. The Internet speeds delivered by U-Verse are dependent upon the distance a customer lives from the AT&T equipment that delivers the product. The digital signals degrade as they travel over AT&T's twisted pair copper wire, limiting the distance that the product can be reliably transmitted and the product's Internet speeds. That problem is compounded because U-Verse uses a portion of its already limited bandwidth to transmit the video portion of the product via Internet protocol.
So, regardless of whether AT&T likes it or not, Time Warner Cable's ad is, in my opinion, factually correct.