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It's conventional wisdom. When it comes to communicating with the public, most companies take the safest path. They usually play their cards pretty close to their chest. I'm joining the blogsosphere to challenge that "wisdom."

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Mark

I am not arguing in favor of bringing down AT&T's network. However, I don't feel sorry for AT&T if they did suffer some outages from this. If you are going to offer both voice and data services over your cellular network, then you need to make sure that your offerings do not overwhelm your capacity to serve. If you do, then it is your own fault if you experience growing pains.

AT&T had a real chance to overtake Verizon, T-Mobile, and Sprint when they became the exclusive provider of Apple's iPhone here in the US. They had a chance to show that both their voice and data capacity were superior to their rivals. Instead of taking that golden opportunity to expand their voice and data coverage, they have complained worse than their customers about iPhones being bandwidth hogs, and are now considering punishing their iPhone users with overage fees to try and stifle the amount of bandwidth that these devices consume.

Depending on the applications installed on an iPhone, an iPhone will consume bandwidth even when the user is not using the device. The device will (if programmed to) automatically check for new e-mails, software updates for installed applications, and the applications themselves can (under OS 3.0 and higher) now push notifications and updates even when not running. It can be entirely possible for an iPhone user to be a bandwidth hog while taking a nap, or watching TV, and not even using the device.

AT&T needs to start listening to their customers, and they need to start finding ways to expand their voice and data capacity instead of exploring new ways to fine and regulate their existing customer base into less bandwidth usage. Not locking horns with Verizon over coverage maps would be nice too. Comparing a 3G Verizon data coverage map to AT&T's voice coverage map is comparing apples to oranges. It does not match up, and only serves to confuse and frustrate customers.

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